15 Suggestions for Marketing your iPhone Application

Mon, 30 Nov 2009 15:20:08 -0800

Some of the comments in my previous post about "The Source" got me thinking about ways to market an iPhone application. Even though Karelia Software doesn't currently have an iPhone application on the market, I realized that many of the suggestions that I've been making about the marketing a Mac application also apply very well to iPhone applications. Since many readers of this blog are both Mac developers and iPhone developers, I thought I would come up with some suggestions for marketing an iPhone application, geared toward the small developer.

This is a long post with a lot of ideas; it's not something you can do all at once. So bookmark it and come back to it a few times. I think that if you start applying these suggestions, perhaps one per day, you should start getting more people finding your app.

Disclaimer: Apple is very picky about what iPhone applications do and how they do it. Please exercise caution in your marketing activities so that you do not find yourself in violation of your iPhone Development agreement.